Inside Kordiam’s Product Roadmap
Newsrooms and communication departments rely on Kordiam for planning and coordination, but their needs are changing fast. Kordiam CEO and founder, Matthias Kretschmer, revealed at the recent Editorial Days 2025 how Kordiam balances evolving user needs with delivery focus. Keeping Kordiam modern while maintaining focus and delivery speed is not straightforward. Prioritization, he explained, is always a balancing act.
Managing the Roadmap Under Pressure
Matthias opened by acknowledging a simple truth. Even without a single new request, his team already has enough work for the next few years. Requests have grown rapidly because users are expanding how they use the platform. More teams, more use cases, and more integrations have surfaced a wide variety of needs.
Three main factors guide Kordiam’s roadmap decisions:
- The number of customers asking for a feature
- The effort required to implement it
- The strategic value of staying current
Some new technologies, like the proposed MCP connector, may be prioritized for development even without current customer demand.
What’s Shipping Soon
Several updates are rolling out in the near future:
- Database size reduction to improve loading speeds across key pages
- A staff availability view during user assignment to help account for shifts and absences
- A new Slack thread integration, allowing teams to link stories or tasks with permanent Slack conversations
Kordiam will track usage of the Slack integration before considering a similar rollout for Microsoft Teams.
Medium-Term Improvements in Progress
- The new story card, which replaces the detailed entry page and provides a more unified interface for managing stories
- Story templates, designed to make structured planning more consistent across teams
Both features require substantial design, development, and QA resources and are considered foundational for future capabilities.
Long-Term Updates
The long-term roadmap includes a mix of redesigns, quality improvements, and bigger structural changes:
- Flexible platforms: This allows teams to assign objectives to planning areas and track whether they are being met. It lays the foundation for long-term AI-supported planning
- Short-term planning page: This will be released in phases. First, the core grid will launch without surrounding boxes like shifts or notes. Those elements will follow in later iterations.
- Dashboard and My Schedule: These are next in line but have not yet started. Freelance content upload improvements may arrive earlier as a partial update to My Schedule.
Smaller Fixes and User Requests
Kordiam is continuing to roll out targeted improvements to streamline workflows. These updates include:
- Deactivation instead of deletion for platforms and categories to reduce accidental data loss
- Multi-platform recurring stories, starting with a simplified version for platforms that operate on a daily basis
- Story bundles, allowing teams to group multiple stories for print or digital packages
A Shared Path Forward
Matthias encouraged the audience to collaborate early with the Kordiam Customer Success team when planning new feature needs. When goals are shared early, it is easier to align plans, reduce problems, and provide updates that help everyone.
Kordiam’s roadmap reflects an ongoing conversation. Priorities shift, features evolve, and new ideas emerge. But the mission stays clear, to develop a tool that grows with the newsroom and adapt to real-world workflows over time.